Which Morning Routine is Right for You?
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Which Morning Routine is Right for You?

Morning routines are essential for staying productive and organized. Having a plan for the morning can help get the day started off on a positive note and create a space for some much needed self care. Scheduling time for exercise, mindfulness practices, eating a full breakfast, and hobbies is perfect for those looking to improve their work-life balance.

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The Best Beauty Products Made in the U.S.A.
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The Best Beauty Products Made in the U.S.A.

Although it is seldom to see “Made in the U.S.A.” on any label, there has been a noticeable increase in the number of beauty products on the market that stay in the land of the free throughout the manufacturing process. In addition to being American through and through, these products are all cruelty-free and have instantly become self-care essentials. 

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3 Skincare Routines for Healthy, Glowing Skin
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3 Skincare Routines for Healthy, Glowing Skin

Skincare, just like a conscious diet and regular exercise, is an excellent way to improve overall health. Not only does it benefit the skin, but it also alleviates stress and boosts confidence. Skincare regimens are customizable, able to fit every time frame, budget, and lifestyle. No two people have the same skin, so every routine can be personalized to fit different needs. 

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8 Summer Nail Styles to Try This August
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8 Summer Nail Styles to Try This August

A fresh manicure can be the perfect accessory, adding a confidence boost for your week and an opportunity to showcase your personal style. Everyone does their nails a little differently, and each season brings on a fresh new wave of style inspiration. 

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The Rhode to Dewy Skin
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The Rhode to Dewy Skin

American supermodel and media personality Hailey Rhode Bieber launched her new skincare brand, Rhode, on Wednesday, June 15th. The brand, Bieber’s namesake, focuses on a “new philosophy” for skincare.

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Which Facial Roller is Right for You? 
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Which Facial Roller is Right for You? 

Whether it be ice rollers, jade rollers, or gua shas, everyone has their own opinion on which offers the best benefits. The question is: which face roller is best for my skin type?

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Spring into Clean Skincare
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Spring into Clean Skincare

Spring is here and clean skincare lines are blooming right alongside the flowers. There are plenty of new clean formulas to keep your skin hydrated and healthy with the changes in weather. You may have heard of spring cleaning, but many products are taking the concept to a new level with ingredients to clean out your pores, leaving you feeling more refreshed than ever. 

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How to Customize Your Beauty Routine for Your Skin Type
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How to Customize Your Beauty Routine for Your Skin Type

With the constant bombardment of ads and testimonials about different skincare products and brands, it can be difficult to tell which products are right for your skin. Once we have these products, figuring out how often to use them and which to pair together can be a struggle. Skincare should be customized to fit your personal needs, and every routine should be unique to your skin. 

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Which Beauty Subscription is Right for You?
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Which Beauty Subscription is Right for You?

The world of beauty subscription services has taken off in recent years and with so many options available, it can be difficult to decide which is right for you. Whether you are looking for fresh products to switch up your routine or just looking for help finding the right place to start, there is a beauty subscription to deliver new and exciting beauty products right to your doorstep.

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Square Magazine Staff Picks: Sunscreens for Spring
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Square Magazine Staff Picks: Sunscreens for Spring

A good sunscreen is a crucial, but often forgotten, step in every skincare routine. There are too many pros of a good sunscreen to name just one and according to dermatologists, the sun causes over ninety percent of the negative, visible, changes in skin associated with aging. With that in mind, our staff has handpicked five go-to, ride-or-die sunscreens. 

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Are Trendy Hair Products Worth It?
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Are Trendy Hair Products Worth It?

With the rise of social media and various influencers, different hair care products and methods of taking care of your hair have come to the surface. Influencers and TikTok have taken to sharing their extensive hair care routines and their holy grail products.

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The History of the Blowout
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The History of the Blowout

As of late, at-home blowouts using tools like Dyson Airwrap and Revlon hair dryer have been all the rage. This technique has been in circulation for years and somehow always comes back into our lives. The women’s blowout first gained its popularity in London during the 1960s thanks to Rose Cannan. 

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4 Beauty Items to Slip Into a Stocking
Kathryn Clift Kathryn Clift

4 Beauty Items to Slip Into a Stocking

Stockings have—and always will be—the best part about Christmas morning. Waking up, eager to open presents, you start with the goodies in your stocking to get you excited for the gifts under your tree. It is almost like a prequel to the real production. Here are four beauty items, perfect to stuff in a stocking.

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5 Fragrances On My Wishlist
Kathryn Clift Kathryn Clift

5 Fragrances On My Wishlist

The holidays are the perfect time to switch up your scent and try something new. Aside from fragrances being the perfect gift to ask for, a new scent can help you refresh for the new year ahead. Here are five scents perfect to add to your holiday wish list this year. 

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7 Hairstyles to Experiment with This Holiday Season
Kathryn Clift Kathryn Clift

7 Hairstyles to Experiment with This Holiday Season

During the holidays, it can be easy to just stick to one hairstyle for the whole season, but it can be easy to find new ideas too. Here are seven simple hairstyles to experiment with and wear to all of your holiday festivities.

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12 New Nail Ideas for the Approaching New Year
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12 New Nail Ideas for the Approaching New Year

The clock is ticking with only 12 days left until Christmas.  With a slew of holiday parties lined up between now and New Years, there is no better time to start trying out holiday manicures.

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Bold Strokes for Bright Eyes
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Bold Strokes for Bright Eyes

Eye makeup has never failed to capture the attention of our society. Brigitte Bardot, Twiggy, Goldie Hawn, Audrey Hepburn, and Adele have all infamously hoarded the spotlight for one good reason in particular: their eyes.

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Five Clean Skincare Products We Are Loving This Fall
Kathryn Clift Kathryn Clift

Five Clean Skincare Products We Are Loving This Fall

Clean skincare is becoming more and more prominent in the beauty world, and there are plenty of companies emerging to fill all your skincare needs without any harmful chemicals. Fall is a time of transition, and we have curated some of our favorite clean products to get you through the season.

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How To Prevent Hair Damage
Kathryn Clift Kathryn Clift

How To Prevent Hair Damage

Keeping up with hair health is one of the most important parts of a beauty routine, yet it is often overlooked. Between hair trends that can cause long-term damage and the changing seasons, it is easy for hair to become dried out and broken. We have gathered some tips on how to avoid hair damage this season. 

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Your Skin is Telling You What’s Wrong
Kathryn Clift Kathryn Clift

Your Skin is Telling You What’s Wrong

Everyone has a unique relationship with their skin. Some have been graced with clear, plump, and smooth skin, while others have struggled with skin conditions starting as early as adolescence. We know that healthy skin can be a hallmark of overall health. However, not everyone knows that conditions such as acne, oiliness, and dryness are indicators of holistic issues that may be happening in the body.

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